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Before
1997 Look
After
2003 Look
This black-and-white,
mug-shot look was created by a friend of Chris Kauffman's.
October 2001, I cleaned it up a little.
I also added the video clips and edited the "Good Morning America"
sequence down from a two hour show to a tight two-minute clip that focused
on message and sells Chris.
But both this page and the over all site remained static.
Essential information was lost in a clutter of similar type spacing,
etc.
March 25,
2002, Chris says:
"I am very pleased with the look and feel of my new web site
that you have just completed.
My new web site versus my old web site is comparable to a modern day
CD player versus an old hand crank record player.
Thank you for bringing me from the 19th century to the 21st century!"
Check
it out:
You can click on the
images of his before/after home pages to compare the
two version of his web site.
I gave Chris's
site a full face lift by March 19, 2002.
And I continue to keep his web site updated.
Chris continues to endorse my work and April 12, 2006, he described the
financial benefits on Atlanta AM radio 1620's "Comedy
Happy Hour" which
you can listen to right now on the player of your choice; these 24-second
audio clips load and play instantly even on slow dial-up connection speeds:
Flash Player
QuickTime
RealVideo
Windows Media Player
.mp3
Chris now has a colorful and fully integrated, multimedia web site
which displays his talent dynamically.
Every page has a new surprise or two!
Layout draws the eye to essential information.
All roads lead to the crucial "Good Morning America" video.
The user can view the video right here, and right now!
There is dramatic build and comic pay-off.
And the 7 video clips offered at both dialup and broadband connection
on all three major media players guarantee that every user will
be able to see Chris at his best.
More from Chris:
"Jim, this looks really good!
My target market is the large group of corporations, comedy clubs, agents
and speakers bureaus who demand high quality in the comedians, actors
and speakers that they book.
My new web site conveys the quality image that I am seeking."
Sometimes it's worth it to do a day's work!
Before
1997 Look
After
2003 Look
This poor
use of web site real estate wastes space on the right side of the screen
as designed by a friend of Jackie Morgan's.
The initial browser window gives the user no essential information,
forcing the user to scroll down to find out who-what-where-when-how-why
information.
Studies show that a surprising number of users either do not know how
to scroll down or are so uncomfortable with using the mouse and/or the
Page Down key that they will go on to another site where they can just
click to get information.
When a potential client leaves your site, then you have just lost a
sale!
Photos of Jackie's students are on a second page filled with 13 small
thumbnails which each launch a full sized image into yet another page.
However, those pages have no navigation instructions, requiring that
the user know how to work their browser's Back Button.
That is the only way they can ever find the thumbnail page again to
access the other 12 photos.
Good luck!
Jackie got her copy and graphic materials to me via email and I worked
out a solutions, as described in the column to your right.
With the Internet, I can work on anyone's web page, anywhere in the
world.
Technology—YES!
Check
it out:
You can click on the
images of Jackie's before/after home pages to compare
the two version of her web site.
June 6, 2003,
Jackie says of her new web site make-over:
" I love my new web site —
Just saw the finished Web page. Sure a step up from
the old boring one. Looks good.
The colors are great!
By the way: I liked the way you worked with me, helped
me get it going and taught me how to keep it updated. You are also very
prompt!
I have been getting some emails from my students who
saw the new site and really liked it. You might get a kick out of their
comments.
Everyone liked their pictures. I like the flow of the
pictures in the slide show."
I gave Jackie's site a full face lift on June 5, 2003.
And I showed her how to easily update her own class calendar without having
to go through a web designer; she now continues to keep her calendar updated
herself!
This is an example of a one-page web site with two popup windows: one
for her calendar and one for a slide show of her students happily painting
away.
The user has clear navigation instructions through text links within the
slide show window which can be used by even beginners who do not yet know
how browser Back Buttons work. The user can easily see all the photos
from the same browser popup window; i.e., the user will see everything
you want!
With this single-screen-plus-two-popup-windows design strategy, economic
use of the initial browser window gives the user all the information they
need instantly without having to scroll down for anything.
Studies show that users love to click, hate to scroll.
If your web site needs are just bare-bones contact information and a calendar
schedule of events, then all you need is a simple but elegant design.
Without video clips and complex JavaScript programming, turnaround time
can be as rapid as one-two days, my schedule permitting.
©1997-2009, Email:
webdesign@jimrichardson.com